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The Platt Retail Institute (PRI) is recognized as a world-leading expert in research and consulting to retailers, media companies, financial institutions, hardware, software, transmission, and other business enterprises seeking to impact the customer in-store experience. PRI serves as a knowledge bridge, between the academic world and industry, by synergizing the wealth of knowledge being produced at the university level with the need for more advanced yet practical business research and insight at the customer level. In addition to global consulting expertise, Platt Retail Institute publishes ground-breaking industry research. Their Working Papers measure and detail the impact of digital communication networks. |
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| WORKING PAPER 01 WORKING PAPER 02 WORKING PAPER 03 WORKING PAPER 04 WORKING PAPER 05 WORKING PAPER 06 |
Implications for Retail Adoption of Digital Signage Systems Establishing Retail Digital Signage as a New Medium and Measuring its Effectiveness Leveraging the Impact of Retail Digital Signage Advertising Through Behavioral Merchandising Deployment and Test of a Retail Digital Communications Network by the United States Postal Service Impacting the Customer Experience at a Bank Branch Through a Digital Communications Network Test results from a Bank Branch Digital Communications Network |
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NANONATION The Four Keys to Creating, Deploying, and Managing Customer Experience Technologies Customer-facing technologies from digital signage to interactive kiosks. |
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CANVYS Digital Signage Solutions— One Size Does Not Fit All Canvys is a global value-added touch screen and protective shield integrator of branded and non-branded LCD displays. |
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NETKEY Case Study: Wireless Zone In the highly competitive wireless market, providing current information about products and services to customers is a must. |
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NETKEY Case Study: Healthcare Advertising Network Health information should be accessible, easy-to-understand, highly accurate, and up-to-date to facilitate doctor-patient conversations. |
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NETKEY Case Study: AAA Northern California, Nevada & Utah AAA NCNU has replaced a primarily DVD-driven display system with networked digital signage. |
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DYNAMAX Digital Signage— A Changing Landscape A new era is upon us – the move from paper-based point-of-purchase promotions to digital signage. |
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DYNAMAX Successful Digital Signage Installation In Airports Clear Channel Norway chose Dynamax’s flagship POV, content scheduling software, to run a digital signage network at Norway’s Gardemoen Airport in Oslo. |
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DYNAMAX 25 Norwegian Shopping Malls Implement Digital Signage Clear Channel was contracted to create digital signage for 25 malls within the biggest shopping mall chain in Norway. |
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NEC Display Solutions for Small- to-Medium sized Business In a world that’s becoming increasingly interconnected, going digital is a necessary transition for today’s small-to-medium-sized business (SMB). |
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NEC Display Solutions for the Automotive Industry In a world that’s becoming increasingly interconnected, going digital is a necessary transition for today’s dealership |
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NEC Display Solutions for Specialty Retail In a world that’s becoming increasingly finterconnected, going digital is a necessary transition for today’s specialty retailer. |
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NEC Display Solutions for Shopping Malls In a world that’s becoming increasingly interconnected, going digital is a necessary transition for today’s shopping malls |
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NEC Display Solutions for Higher Education In a world that’s becoming increasingly interconnected, going digital is a necessary transition for today’s campus. |
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NEC Display Solutions for Houses of Worship For a house of worship, it’s about bringing people together. For NEC, it’s about enhancing that human interaction through better communication. |
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NEC Display Solutions for the Healthcare Industry In a world that’s becoming increasingly interconnected going digital is a necessary transition for today’s healthcare provider. |
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NEC Display Solutions for Small- to-Medium Restaurants (SMR) In a world that’s becoming increasingly interconnected, going digital is a necessary transition for today’s food service industry. |
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